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Improve Your Lighting IQ (And Sell More!)

Posted by Jimm Reifsnyder

Oct 10, 2013 4:30:00 AM

Improve your lighting IQ and sell moreFor most of us, our school days are a thing of the distant past. Still, when September rolls around, it’s awfully hard to ignore the “back-to-school” fervor we see around us—especially if we have kids. But kids aren’t the only ones who need to continue their education.

If you’re an architect, a designer or someone who specifies or installs lighting control systems in Southern California, you need to keep learning as well. Our industry is constantly evolving. There are new products launched into the market all the time. And of course there are new regulations to cope with as well.

The people who buy the products and services you offer can’t keep up with what’s new. That’s why they look to professionals like you to help them. And the more you know about what they need, the better you’ll be able to help them meet those needs. That translates into more business for you. And when your clients talk to their colleagues who have similar needs, they’re more likely to send those friends your way if you were able to make their lives a little easier.

But how can you make sure you’re up to speed on the latest in lighting control developments? You’ve got a business to run and customers to attend to. When are you supposed to educate yourself?

At Western Energy Control Solutions, we're passionate about education.  That’s why we offer regular, live, local training sessions for lighting professionals in Southern California. You can check our online calendar for classes near you in September. If you can’t make it to one of our live sessions, you can still check out Lutron’s Lighting Control Institute online courses.

Back to school isn’t just for kids anymore! If you want to be able to solve clients’ lighting control problems with the latest and best solutions—and win their business—you need to make sure you’ve got the latest information. We’d love to help you help your customers!


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Topics: Southern California lighting systems, Lighting Control education, Continuing Education for Architects

Southern California Lighting Blog

This blog provides the latest news and information about Western Lighting & Energy Controls, its product lines, and other information to the lighitng industry.

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